Video Series
art direction + graphics
I art directed and created graphics for a series of eight videos, where I brought an old western town to life with detailed landscapes and characters. The goal was to transform dry information about personally identifiable information (PII) into something fun and digestible for the audience. Using an engaging illustration style with rich textures, I created a visual experience that not only kept viewers hooked but also effectively communicated the important concepts in a memorable way.
Backgrounds
Each video features dusty streets, rustic buildings, and expansive desert backdrops, all carefully crafted to immerse the audience in a nostalgic, Wild West-inspired world.
Characters
The characters, from sheriffs to saloon owners, were designed with unique personalities, adding depth and charm to the setting while helping to tell the story in a playful, engaging way.
